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Marchex Launches Marchex Stream, Unlocking Transformative Conversational Analytics Capabilities for Businesses
Cloud-Based Conversational Data Platform Supports Real-Time
Analytics, Signals and Internal and External Application Development
SEATTLE–(BUSINESS WIRE)–Marchex (NASDAQ: MCHX),
a leading provider of call analytics that drive, measure, and convert
callers into customers, today launched Marchex Stream, a powerful
conversational data streaming and business intelligence platform.
Marchex Stream is a new platform that analyzes consumer-to-business
conversational data, gains insights in real time and at any scale,
extracts signals of consumer intent and supports predictive analytics
and the development of artificial intelligence-driven, use-case specific
applications. It also serves as the foundation for future Marchex
product development and innovations.
In today’s fast-moving multichannel marketplace, it is critical for
businesses to be empowered to access and integrate data across multiple
communication channels, including voice and text. With Marchex Stream, a
customer’s journey can now be captured across its many touchpoints,
including inbound and outbound phone calls, SMS, messaging and chat, in
a single, unified platform and processed within seconds. This capability
is critical for businesses to be able to identify signals and act on key
insights in real time, to both accelerate sales and ensure positive
customer experiences.
Marchex Stream enables businesses to realize the full potential and
value of conversational artificial intelligence and introduces a new set
of industry-leading capabilities, including:
-
Massive cloud-based conversational data storage and analytics
scalability that support Marchex’s growing base of more than one
billion minutes of analyzed consumer-to-business conversations. This
means Marchex can meet the communications solution needs of any
customer, large or small. -
New streaming capabilities enable processing events and extracting
signals from conversations as they occur, making conversation
transcripts and multiple AI signals available within seconds. This
empowers businesses to act as conversations are happening, using
AI-powered insights to influence their customer’s buying decisions,
accelerate sales and improve customer experiences. -
Purpose-built analytics for omnichannel consumer conversations
across voice and text. These include phone calls, SMS, messaging and
chat. Every consumer’s buying journey is unique and includes a mix of
interactions with brands across inbound and outbound voice and text
communications. This new business reality makes it essential for
brands to be able to integrate consumer data across all communications
channels and touch points in a single, unified analytics and solutions
platform. -
Rich API for developers to access omnichannel conversation data
from custom applications and reports, or integrate that data with
existing business systems. -
Secure by design, Marchex Stream utilizes multi-layered,
cloud-based advanced security processes and techniques to provide the
protection required to support enterprise level needs.
Additionally, Marchex Stream serves as the foundation to support new
customer engagement features and sales acceleration solutions, such as:
-
Real-time personalization – Marchex Stream enables brands to
personalize website content for visitors based on the content and
context of their phone calls. It can also process conversations to
generate multiple AI signals within seconds, as the conversation is
actually occurring. This signal data can in turn flow into marketing
platforms, such as Adobe Marketing Cloud, to drive the display of
targeted content to that individual or similar-segment visitors. -
Accelerated Enterprise Business Intelligence – Marchex Stream
also enables dramatic acceleration in post-conversation analytics
reporting for large-scale conversational data sets, reducing
availability time to just seconds. Performance at this level can
enable businesses to operate dynamically and to capture real-time
opportunities and improve customer experiences, supporting
strategically enhanced marketing, sales, service and operations
performance. -
Real-time advertising in Marchex Call Marketplace – The Marchex
Call Marketplace Ad Repository uses Marchex Stream to process business
listing requests via its real-time Ad Serving API. Listing updates
that previously took up to ninety minutes to complete are now
processed in seconds, giving advertisers programmatic access to
real-time ad inventory.
Marchex Stream is built on a proprietary, multi-layered technical
structure that includes a partnership with Snowflake, a leading secure
cloud-based warehouse solution.
“Marchex’s use of data from analyzed conversations delivers actionable
insights that can drive meaningful business results for companies,” said
Snowflake VP of Data Sharing Justin Langseth. “Snowflake’s cloud-built
data warehouse enables Marchex to quickly and securely access insights
from more than one billion minutes of analyzed conversations, delivering
mission critical solutions to their customers. Marchex is a great
example of alignment with the Snowflake mission: to enable every
organization to be data-driven.”
About Marchex
Marchex understands that the best customers are those who call your
company – they convert faster, buy more, and churn
less. Marchex provides solutions that help companies drive more calls,
understand what happens on those calls, and convert more of those
callers into customers. Our actionable intelligence strengthens the
connection between companies and their customers, bridging the physical
and digital world, to help brands maximize their marketing investments
and operating efficiencies to acquire the best customers.
Please visit the Marchex blog or
@marchex on Twitter (Twitter.com/Marchex) to learn more.
Contacts
Marchex Investor Relations
Trevor Caldwell, 206-331-3600
ir(at)marchex.com
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Cannabis
Sannabis, Inc. (OTC: USPS) Announces First Shipment of Cannabis Essential Oil from Colombia to U.S. to Fill First Order, as the DEA Re-Classifies Marijuana from Schedule I to Schedule III
Humboldt
Humboldt Seed Company partners with Apollo Green to bring California cannabis genetics to the global marketplace
Apollo Green to distribute Humboldt Seed Company clonal cannabis genetics to Germany, Portugal and Australia
SAN FRANCISCO, April 30, 2024 /PRNewswire/ — Humboldt Seed Company (HSC), California’s leading cannabis seed producer, has announced a partnership with Canadian-based Apollo Green to make eight breeder cuts available to researchers, licensed commercial cultivators and home growers in legal markets worldwide. This first-to-market clonal genetics release is a significant milestone and will expand access to distinctive, high-quality cannabis genetics in both established and emerging global markets including Germany, Portugal and Australia.
The curated, breeder-verified selection includes pioneering triploid genetics, such as OG Triploid and Donutz Triploid alongside the legendary cult classic Blueberry Muffin. Also available are All Gas OG with a THC content of 21% and four high-THC strains in the 30-35% range: Golden Sands, Guzzlerz, Jelly Donutz and Orange Creampop. These selections represent the top .01% from HSC’s extensive California pheno-hunting program.
Exports will begin in May under Apollo Green’s Canadian federal cannabis license. All shipments have Canadian phytosanitary certification, ensuring plants have been inspected, and are clean and free of pests.
“Access for all to quality genetics has been our core focus since the beginning,” said HSC Co-founder and Chief Science Officer, Benjamin Lind. “Our science-based approach to breeding aligns perfectly with Apollo Green’s high standards and we are excited to be able to extend these hand-selected cuts to a wider audience, especially at this pivotal time where we’re seeing positive regulatory changes globally.”
Oisin Tierney, Apollo Green Director of Business Development, said, “California has long been recognized for setting industry standards, and we are proud to play a role in bringing these esteemed genetics to cultivators worldwide. The triploids are especially noteworthy in terms of the unprecedented potential for enhanced plant vigor, higher yields, shorter flowering times and superior returns for solventless extraction.”
About Humboldt Seed Company
Established in 2001, Humboldt Seed Company is a Northern California heritage brand providing quality cannabis genetics to commercial cultivators and home growers in legalized states across the U.S. and international markets including Spain, Canada, Jamaica, South Africa, Colombia, France, Portugal, Greece, the UK, Malta and Thailand. With a focus on environmental and social justice, they combine traditional breeding and modern scientific practices in their strain development program. They have served the cannabis community for over two decades.
For more information visit https://humboldtseedcompany.com/.
About Apollo Green
Licensed since 2019, Apollo Green is Canada’s leader in cannabis genetics. The company’s mission is to provide an ever-growing bank of seeds and clones to medical patients and recreational consumers. Apollo Green provides clean, trusted cannabis seeds and clones, which are backed by the foremost tissue culture technology to reduce risks, costs and time-to-market for licensed producers around the world. Apollo Green is passionate about cannabis genetics.
For more information visit https://apollogreen.com/.
Media contact
Jaana Prall
[email protected]
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View original content:https://www.prnewswire.co.uk/news-releases/humboldt-seed-company-partners-with-apollo-green-to-bring-california-cannabis-genetics-to-the-global-marketplace-302131618.html
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