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TurningIdeas Incubates RealTell – A Gamifying Offline Retail Startup

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RealTell, a retail tech startup incubated at TurningIdeas Ventures announces the launch of its flagship product ‘RealTell Retail’ for fashion and lifestyle brands.

“Offline retail is here to stay and this startup helps retailers, primarily the fashion & apparel brands to drive footfall and increase basket size by gamifying offline shopping experience,” said Ashish Mittal, Chief Mentor, TurningIdeas Ventures.

The company was started by Sanyam Gupta and Shivendra Misra – two young college entrepreneurs from Shri Ram College of Commerce (SRCC), Delhi University.

In a statement, the company said its Kiosk solutions will help shoppers to discover new combo prices for the fashion and other retails products everyday, based on artificial intelligence and machine learning, driving footfall to stores and turning buying experience into a game.

While online retailers have all the information about shoppers because every click can be tracked, offline retail stores lose out on the valuable shopper insights due to the lack of proper infrastructure and technology. With intense competition from e-commerce players, offline retail brands need to change their ways of business to drive more footfall and increase sales.

With its patented technology, RealTell Retail gamifies the shopping experience by letting shoppers discover a dynamic price for products of their choice. Speaking about the product, Shivendra Misra, said, “Imagine walking into a store, scanning your items at a kiosk and saving money at each visit. What’s exciting is that the prices and the offers change every day. That’s what no one has been able to do. The industry has relied for long on the rule of thumb and guesswork but never before has it been able to make data-driven decisions at scale to make the experience of the end-customer so good that they want to come back again.”

Adding on to this, Sanyam Gupta, said, “That’s what RealTell Retail is all about. It is about making the customer the king and having a compelling value proposition to drive footfall that offline retailers will not experience with the traditional systems that they use.”

Earlier this year, RealTell collaborated with Crimsoune Club, a leading lifestyle manufacturer, to help the brand manage its business efficiently and transparently right from their mobile device. The startup has already deployed the solution in 900+ stores of Crimsoune Club pan India.

Talking about the journey so far, Mr. Piyush Mangla, Director, Crimsoune Club, said, “Mobility is clearly the future of retail and lifestyle brands will have to stay on top of the wave to continue to grow and innovate. RealTell has already helped Crimsoune Club manage business at the click of a button and now, drive more footfall to stores, something which offline retail stores have struggled for long.”

 

SOURCE TurningIdeas Ventures LLP


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Cannabis

Sannabis, Inc. (OTC: USPS) Announces First Shipment of Cannabis Essential Oil from Colombia to U.S. to Fill First Order, as the DEA Re-Classifies Marijuana from Schedule I to Schedule III

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Humboldt Seed Company partners with Apollo Green to bring California cannabis genetics to the global marketplace

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Apollo Green to distribute Humboldt Seed Company clonal cannabis genetics to Germany, Portugal and Australia

SAN FRANCISCO, April 30, 2024 /PRNewswire/ — Humboldt Seed Company (HSC), California’s leading cannabis seed producer, has announced a partnership with Canadian-based Apollo Green to make eight breeder cuts available to researchers, licensed commercial cultivators and home growers in legal markets worldwide. This first-to-market clonal genetics release is a significant milestone and will expand access to distinctive, high-quality cannabis genetics in both established and emerging global markets including Germany, Portugal and Australia.

The curated, breeder-verified selection includes pioneering triploid genetics, such as OG Triploid and Donutz Triploid alongside the legendary cult classic Blueberry Muffin. Also available are All Gas OG with a THC content of 21% and four high-THC strains in the 30-35% range: Golden Sands, Guzzlerz, Jelly Donutz and Orange Creampop. These selections represent the top .01% from HSC’s extensive California pheno-hunting program.

Exports will begin in May under Apollo Green’s Canadian federal cannabis license. All shipments have Canadian phytosanitary certification, ensuring plants have been inspected, and are clean and free of pests.

“Access for all to quality genetics has been our core focus since the beginning,” said HSC Co-founder and Chief Science Officer, Benjamin Lind. “Our science-based approach to breeding aligns perfectly with Apollo Green’s high standards and we are excited to be able to extend these hand-selected cuts to a wider audience, especially at this pivotal time where we’re seeing positive regulatory changes globally.”

Oisin Tierney, Apollo Green Director of Business Development, said, “California has long been recognized for setting industry standards, and we are proud to play a role in bringing these esteemed genetics to cultivators worldwide. The triploids are especially noteworthy in terms of the unprecedented potential for enhanced plant vigor, higher yields, shorter flowering times and superior returns for solventless extraction.”

About Humboldt Seed Company

Established in 2001, Humboldt Seed Company is a Northern California heritage brand providing quality cannabis genetics to commercial cultivators and home growers in legalized states across the U.S. and international markets including Spain, Canada, Jamaica, South Africa, Colombia, France, Portugal, Greece, the UK, Malta and Thailand. With a focus on environmental and social justice, they combine traditional breeding and modern scientific practices in their strain development program. They have served the cannabis community for over two decades.

For more information visit https://humboldtseedcompany.com/.

About Apollo Green

Licensed since 2019, Apollo Green is Canada’s leader in cannabis genetics. The company’s mission is to provide an ever-growing bank of seeds and clones to medical patients and recreational consumers. Apollo Green provides clean, trusted cannabis seeds and clones, which are backed by the foremost tissue culture technology to reduce risks, costs and time-to-market for licensed producers around the world. Apollo Green is passionate about cannabis genetics. 

For more information visit https://apollogreen.com/.

Media contact
Jaana Prall
[email protected] 

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Technological Advancements in Breathalyzers Drive Market Growth and Enhance Road Safety

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