Appetize POS Boosts Consumer Spend, Driving Demand for Self-Serve Kiosks
Self-Service Kiosks Drive Up to 40% Lift on Orders; Company Brings on
New Customers AT&T Center, LSU, Museums
PLAYA VISTA, Calif.–(BUSINESS WIRE)–lt;a href=”https://twitter.com/hashtag/attcenter?src=hash” target=”_blank”gt;#attcenterlt;/agt;–Appetize,
the modern Point of Sale (POS) and enterprise management platform, today
announced strong results from its self-service kiosk technology seeing
up to 40% increase in order size across its customer base. Appetize is
at the forefront of a growing industry shift toward self-service kiosks
and has recently expanded its kiosk reach with new customers Louisiana
State University (LSU), AT&T Center, home of the San Antonio Spurs, and
SSA (Service Systems Associates), foodservice provider for the
Cincinnati Museum Center and other attractions.
Appetize’s Interact self-service platform offers embedded upsell
functionality and data shows that consumers are 47% more likely to add
an item on a kiosk than when asked to do so by a cashier. The company is
seeing consistent results from kiosks across multiple industries,
including attractions, education campuses, restaurants, and sports and
entertainment facilities. Some recent data shows customers are
experiencing both an increase in order size and items per order,
including:
-
AT&T Center selected Appetize to be its point of sale
platform arena-wide in 2018; in 2019, it deployed self-service kiosks
and has seen an 18% increase in average order size. -
SSA (Service Systems Associates), a foodservice provider for
leading cultural attractions, deployed Appetize self-service kiosks at
Cincinnati Museum Center and saw a 40% adoption rate in less
than six months and a 20% increase in average order size. -
LSU deployed Appetize self-service kiosks in its arena and has
seen a 16% increase in average order size and 25% more
items per check at kiosks compared to terminals at point of sale
counters.
“We have been working with Appetize since 2017 and recently deployed
kiosks to enhance our food service and offer a more convenient and
frictionless experience for our students and guests,” said Matthew
LaBorde, Assistant AD from LSU. “Appetize made it extremely easy for us
to deploy a self-service platform and shift toward the future of
ordering at athletic events.”
“Our customers are focused on two things: guest experience and financial
performance. The Appetize Interact platform offers a modern and dynamic
digital experience for guests while driving increased share of wallet
for the business,” said Max Roper, Co-founder and CEO at Appetize. “In
the past six months, over 45% of our deployments have included
self-service kiosks, and we expect this trend to continue as businesses
require more automation and consumers desire a more frictionless
experience.”
Designed to enhance the guest experience and increase staff
productivity, Appetize’s cloud-based self-service platform, Interact,
gives businesses an intuitive checkout interface with custom menu
ordering and branding for both Quick Serve and Retail environments. The
platform also includes a back of house management suite, real-time
connectivity for fulfillment and cashless payment experience, and more.
About Appetize
Appetize is a modern Point of Sale, inventory and analytics platform
transforming how enterprises manage and process guest transactions. With
an omni-channel approach, Appetize makes front of house transactions
more intuitive through fixed, self-serve and handheld form factors,
while providing robust kitchen and back office tools. Appetize is
trusted by some of the largest and highest volume businesses in the
world, including sports and entertainment properties, education
campuses, theme parks, travel and leisure sites, and national chain
brands. For more information, please visit getappetize.com.
Contacts
Kathryn Kelly
Appetize
kathryn.kelly@appetizeapp.com
Melissa Rossiter
Appetize
melissa.rossiter@appetizeapp.com