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TreeTown USA Sponsors UC Davis SmartLandscape Program for Developing Water-Conserving Landscapes

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HOUSTON–(BUSINESS WIRE)–lt;a href=”https://twitter.com/hashtag/droughttolerant?src=hash” target=”_blank”gt;#droughttolerantlt;/agt;–TreeTown USA today announced it has made a donation to the University of
California, Davis’ California Center for Urban Horticulture (CCUH) to
help develop water-conserving landscapes under its SmartLandscape
Initiative
. It is part of the company’s ongoing commitment to
support the horticulture industry in providing resource conservation and
sustainable urban landscapes,

The SmartLandscape is designed to:

  • Demonstrate how water conservation and efficient landscapes work with
    the latest irrigation technology
  • Connect industry professionals with academic researchers and students
  • Conduct science-based research
  • Leverage cutting-edge technology (robotics, UAVs, imaging, etc.)
  • Provide policymakers with landscape water conservation and water
    efficiency information.

According to David Fujino, Ph.D., executive director, UC Davis CCUH,
there is great potential for reducing water waste while creating
beautiful landscapes. As a hub for research, teaching, and outreach,
SmartLandscape will help bridge the knowledge gap and make this vision a
reality.

“Students will be at the forefront of SmartLandscape,” noted Fujino.
“Working alongside horticultural experts and faculty, students will gain
valuable hands-on experience that will prepare them to enter the
horticulture industry as leaders in resource conservation and
sustainable urban landscapes. We are pleased to have TreeTown USA as one
of our SmartLandscape partners, educating students on
climate-appropriate plants for low-water-use landscapes in California.”

Mark Marriott, senior vice president for TreeTown USA’s Northwest
Operations, commented: “TreeTown USA appreciates this opportunity to
help sponsor the SmartLandscape Initiative at the University of
California, Davis. The donation is in keeping with our overarching
mission to provide the very best plants to landscape architects,
designers, and contractors. Whenever we have an opportunity to get
involved in demonstrating water conservation and efficient landscapes
within a public/private partnership, we want to participate. Plus, we
get to see how our plants perform in that environment through the prism
of academic researchers and students who are an essential part of the
horticulture ecosystem.”

CCUH partners for workshops and programs include:

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University
of California Nursery and Floriculture Alliance (UCNFA)
 — Formerly
known as California Ornamental Research Federation (CORF), UCNFA is the
University of California’s educational outreach and support program to
the floriculture and production nursery industry.

Foundation
Plant Services (FPS)
— Every year, FPS and CCUH partner to
bring Rose Days, a weekend-long event focusing on one of the most
beloved cultivated plants. The 10th Annual Rose Days was held in 2017.

UC
Davis Department of Entomology and Nematology
– In partnership with
Häagen-Dazs® and the UC Davis Department of Entomology and Nematology to
support honey bee populations through educational outreach. CCUH
coordinated the design and installation of the Honey Bee
Haven demonstration garden and Campus Buzzway walkway.

About the California Center for Urban
Horticulture (CCUH)

Located at the University of California, Davis, the California
Center for Urban Horticulture (CCUH)
draws upon the knowledge and
expertise of its partners in academia, industry, and public agencies to
provide management strategies and practices for conserving water and
improving water efficiency for public audiences, the horticulture and
landscape design industry, and local and state agencies. Its mission is
to present workshops and programs in addition to working on initiatives
promoting scientific research and the exchange of science-based
principles and practices that protect resources and enhance ecosystems
in California’s urban environment.

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About TreeTown USA/Village Nurseries/Hines
Growers

TreeTown USA, founded in 2001, is a privately-owned business
headquartered in Houston, Texas, with 18 growing facilities totaling
over 6,000 production acres across Texas, Florida, Oregon, and
California. With the addition of a West Coast Division, including
Village Nurseries and Hines Growers, the combined company now has a
coast-to-coast footprint for its broad mix of high-quality plant
material that includes over 5,000 unique plant selections and
variations. To learn more about TreeTown USA, visit the company’s
website at http://www.treetownusa.com.

Contacts

Daly-Swartz PR for TreeTown USA
Jeffrey Swartz,
949.470.0075

[email protected]

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