High Tide Opens Third Canna Cabana Store in Vancouver, British Columbia

High Tide Inc. (“High Tide” or the “Company”) (NASDAQ: HITI) (TSXV: HITI) (FSE: 2LYA), a leading retail-focused cannabis company with bricks-and-mortar as well as global e-commerce assets, announced today that its Canna Cabana retail cannabis store located at 5628 Dunbar Street in Vancouver, British Columbia, will begin selling recreational cannabis products and consumption accessories for adult use today at 4:20 PM. This opening marks High Tide’s 141^st Canna Cabana branded retail cannabis location in Canada, fourth in British Columbia and third in Vancouver. This is the first Canna Cabana location in Dunbar Village, Vancouver, located around the corner from a major national grocery chain and a popular Vancouver liquor store. It is also a short drive from both the University of British Columbia and Langara College, which collectively have a student population of over 80,000.

“I am pleased to announce the opening of our third Canna Cabana location in Vancouver, which is the epicentre of world-famous BC bud. Vancouver is an important market to expand our Canna Cabana brand into due to its large population, popularity with tourists and favourable municipal distance requirements between Cannabis stores, yielding greater returns over other markets. Through the opening of this Dunbar Village store, we are further expanding our innovative discount club model, which provides a large assortment of high-quality cannabis and cutting-edge consumption accessories at unbeatable prices”, said Raj Grover, President and Chief Executive Officer of High Tide. “Our other three locations in BC, which include Fort St John in Northern British Columbia as well as Yaletown and Olympic village locations in Vancouver, continue to see increasing customer counts and sales. This Dunbar location is the second organically built retail store for High Tide in British Columbia and, combined with recent acquisitions of Choom and Jimmy’s Cannabis stores, brings us close to ending the 2022 calendar year with 8 stores in the province, the maximum currently permitted for any entity,” added Mr. Grover.